Stacked Intent: Built for the People Who Forgot Who They Were

Becca Stackhouse Morson

In partnership with

If you sell a physical product and you’re stuck trying to get reviews, this might change everything.

This afternoon, I’m sharing the details of a new initiative I’ve been building behind the scenes—The Product Discovery Club.

The goal? To help product-based business owners get those much-needed early reviews in a way that’s ethical, safe, and actually works.

No rebates. No weird loops. No favors from friends who’ll never be your actual customers.

Instead, we’re creating a live event where a small group of real customers can meet real founders, hear the story behind what they’ve built, and choose to support them—by buying, reviewing, or just spreading the word.

Today’s session is just for sellers. I’ll walk through how it works, what we’re testing, and how to be part of the first customer-facing Discovery Party. If you’ve ever wished people could just understand what makes your product different… this is the room you’ll want to be in.

Friday, April 25 at 4 PM Eastern
Here’s the Zoom link

Now, onto someone who rebuilt her entire life from the ground up—and turned it into a business that helps other people do the same…

How to Not Vanish (Even When Your Whole Life Just Did)

Becca Stackhouse-Morson didn’t plan to start her business in the middle of a personal identity earthquake. But here we are.

She had a new last name, a new zip code, a new job (sort of), and zero idea what her new life was supposed to look like.

You’d think that combo might call for, say, a break. Maybe a year to unpack and decorate. Breathe a little.

Not Becca.

Instead, she left her community, the job she loved, and the whole familiar rhythm of her former life. Then she launched a business.

From the outside? Chaos. From the inside? Still chaos—but with a purpose. And a lot of jiu jitsu.

Turns out, when you're rebuilding from scratch, you start to notice how easy it is to lose yourself. Bit by bit. Role by role. Obligation by obligation. Becca noticed. And she decided she wasn’t going to let it happen to her—or anyone else who’d walk through the same fire.

That’s how Stacked Intent was born.

Personal Growth. Not the Instagram Kind.

Plenty of people talk about “personal growth.” Usually while holding a turmeric latte in a hammock on a Tuesday.

Becca doesn’t do fluff.

She’s a certified family life educator, yoga instructor, self-defense teacher, and former public servant who actually enjoyed working with middle schoolers (her words). Her company, Stacked Intent, exists to help people not disappear as life barrels forward.

And not in a “manifest your dream life” kind of way. More like: "Hey, you're not broken—but if you've forgotten who you are, maybe it’s time to dig a little."

Her tools? Courses on money, time, and self-relationship. A podcast. A blog. Retreats in the middle of nowhere. All designed to help people rediscover what matters to them.

“I asked people how they make sure they don’t vanish,” she said. “Some knew. Some didn’t. Some told me exactly how they had vanished.”

She turned the responses—200+ and counting—into a six-part framework. Then she built a course around it. Because of course she did.

Empty Nester? New Grad? Chronically Lost Human? Good. You’re Her People.

Becca doesn’t target a narrow demographic. She targets a stage of life. Transitions.

If you’re 22 and panicked about what adulthood even means… she’s got you. If you’re 60 and wondering who you are now that the house is empty… also you. If you’re 38 and wondering when the heck you’re going to stop living for everyone else… yep.

She’s seen how people give up parts of themselves to fit someone else’s picture. She helps them stop.

And she does it by looking at more than just one slice of your life.

“Most coaches have a niche,” she said. “Money. Fitness. Relationships. I couldn’t choose. We’re whole people. Our relationship with money affects our relationship with time. That affects our relationship with ourselves.”

Stacked Intent isn’t about separating those out. It’s about stacking them together, with intent. Hence the name.

What Happens When You Ditch Instagram and Write Instead

Becca’s business didn’t grow because she learned to dance on Reels.

She grew her audience the way most entrepreneurs say they should but rarely do: email. She writes every week—on everything from finances to boundaries to self-care—and the people who read it? They stick around. They even write back.

Real conversations. Real traction. Actual connection.

She also took a break from social media when it got overwhelming—because burnout doesn’t exactly help anyone rediscover themselves.

Nature, Jiu Jitsu, and Three Dogs Who Don’t Care About Your Inbox

Isolation hit hard after the move. Becca had gone from working in a vibrant community to living 45 minutes from the nearest city. It was quiet. Too quiet.

So she found outlets. Teaching toddlers jiu jitsu. Walking her dogs. Spending time near the lake. Watching the trees do their thing.

“When you watch nature, it reminds you it’s okay to let stuff go,” she said. “Leaves fall. Cycles end. You can let habits drop without it meaning something’s wrong.”

Turns out, her best ideas come outside, too—usually mid-walk with three leashes tangled around her legs and a brilliant thought threatening to disappear. When that happens? She emails herself. Subject line: “don’t forget this.” Sometimes she even remembers to open it later.

She Didn’t Vanish. And She’s Not Letting You, Either.

Stacked Intent is growing into a full ecosystem of real-life support—courses, events, and retreats where you can stop faking it, drop the roles, and remember who the heck you are. Not in theory. In practice.

Want to reclaim your identity, your boundaries, and maybe even your time?

Is 2025 The Year You Thrive?

Join Tony Robbins, Dean Graziosi, and a lineup of top personal growth and entrepreneurship experts for three powerful days at the Thrive in 2025 Virtual Live Event.

This free event will show you how to thrive in today’s rapidly changing world - by turning economic shifts into opportunity. Learn how to build something of your own, create predictable income, reignite your purpose, and define success on your own terms.

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